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Russell Strategies for Fundraising

Fundraising

Building relationships that support your vision for a better future

Fundraising Audit & Analysis

Analyzing the strengths and weaknesses of your program

  • SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis of your existing program

  • Review of your revenue source diversity

  • Analysis of giving trends for your donor file

Comprehensive Fundraising Plans

Growing the funder universe & revenue for programs

  • Create a fundraising plan based on your specific audit

  • Develop a strategy that's right for you for corporate giving, foundation giving, or individual giving

  • Design a comprehensive donor-centric plan that includes recruitment, upgrading, retention, and stewardship

Holistic Approach to Fundraising

Understanding that fundraising does not exist in a vacuum

  • Fundraising plans that reflect your mission and identity

  • Fundraising plans that coordinate with your programmatic needs

  • Fundraising that makes your donor feel good about their giving—and keep coming back

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